Get the lowdown on the different approaches to direct response copywriting. We’ll show you 10 ways to make your message stand out and get results.
Category Archives: Career Building
Copywriting Psychology: Mastering Persuasion
By Anthony Vincent – Unlock the power of persuasion in copywriting. Learn how emotions, scarcity, social proof & consistency boost effectiveness. Master the art of copywriting.
5 Iconic Copywriting Cases: From Old Spice to Apple
By Sehrish Pervez – Discover the secrets of successful copywriting through these 5 iconic cases. From Old Spice’s humor to Apple’s innovation, learn how these campaigns boosted brand awareness and sales.
Starting With Why
Individuals who inspire us to act, don’t do so because they wake up in the morning and decide to change the world. They do so because they spend time asking themselves why the need for change should be addressed and then move on to identify what they can do to make that difference. They doContinueContinue reading “Starting With Why”
Motivate Me: For Depressed Copywriters
So life gave you lemons and you’re an underpaid copy/content writer! So what?! Stop living on lemonade and start making lemon cheese cake. Start making lemon chicken.