The difference between Content Writing and Copy Writing is similar to that between Journalism and Public Relations. They seem similar, with many people assuming that the two are interchangeable in the 21st century.
Category Archives: Skill Building
UX Writing Crash Course
UX Copywriting skills can help you write better and increase your worth as a copywriter or digital marketing pro. Dive into this 10-minute read to equip yourself with the perfect UX Copywriting starter kit.
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The ‘Jackpot Dot’ Approach To Great Content
Usually used in long-form content, it can help reduce your bounce rate and get your comments section fired up.
How To Critique Your Own Content
The problem with creating content is that we are always perfectly comfortable with anything (and everything) we produce.
Feed Your Inspiration Engine
We often say that we do our best work when we are inspired. But as modern day copy/content writers, we don’t always get the breathing space to wait for inspiration do we.
Digital Marketing Dynamite 